Align the Full Revenue Layer
Marketing and sales working from the same strategy, the same data, and the same definition of a qualified opportunity.
ALIGN • ACTIVATE • ACCELERATE
Most Companies Don't Have a Revenue Problem
THEY HAVE A SYSTEM PROBLEM.
Cojoy embeds across your marketing and sales functions, aligning strategy and execution into a single revenue system where every action builds on the last and your pipeline becomes something you plan for rather than wait on.
What the Data Is Telling You
Pipeline visibility and attribution reporting so you know which motions are producing revenue and which ones are producing activity.
Build Processes That Scale
Repeatable strategies your team can run, measure, and improve without rebuilding from scratch every quarter.
Drive Results You Can Report
Stronger pipeline, higher conversion rates, and revenue performance your board can track from one quarter to the next.
PHASE 1
GTM Blueprint
Tailored for established businesses seeking a holistic digital marketing solution to boost brand visibility and engagement
$10k Mandatory Before Any Retainer
Every Cojoy engagement starts here. The GTM Blueprint is a focused audit of your current revenue architecture, designed to surface exactly where performance is being left on the table and what to do about it.
This is not a discovery call or a preliminary assessment. It is the work. You leave with a complete picture of your current state and a prioritized action plan with clear ownership and measurable milestones.
PHASE 2
Choose Your Growth Partner
The Blueprint is complete. You have a clear picture of your revenue architecture and a prioritized plan to build on it. Now it is time to bring in the right level of embedded leadership to execute and scale.
Two engagement tiers, structured by scope and seniority. Both are built on the same foundation: marketing and sales operating as one system, with senior-level revenue leadership accountable for outcomes.
Revenue
Architect
$25k/ MONTH
The Revenue Architect engagement is built for Series B+ and PE-backed companies that have a functioning sales team and marketing program but are not yet operating them as a connected revenue system. Cojoy embeds across both functions, building the operational structure that connects demand generation to pipeline conversion and ensures your sales team is working the right opportunities in the right sequence.
This engagement covers GTM strategy and execution, ICP and segmentation refinement, pipeline velocity analysis and attribution reporting, sales and marketing alignment at the process level, and CRM and reporting infrastructure to support accurate forecasting.
You get senior revenue leadership embedded in your day-to-day operations, without the cost or timeline of a full-time executive hire.
Executive
CRO or CMO
$35k/ MONTH
The Executive CRO or CMO engagement is the full commercial leadership layer for companies that need a chief revenue officer operating at board level and embedded at the team level simultaneously. Cojoy steps into the CRO or CMO seat with full accountability for revenue performance, board reporting, and the strategic and operational decisions that determine whether you hit your number.
This engagement covers everything in the Revenue Architect tier plus full P&L accountability, board reporting and investor-facing revenue narrative, sales team scaling and hiring strategy, cross-functional revenue governance, and executive-level representation in leadership and investor discussions.
This is fractional leadership that operates like a full-time one, scoped to what your company actually needs right now.
Frequently asked questions
What is included in the GTM Blueprint?
The GTM Blueprint is a two-week revenue architecture diagnostic that covers a full funnel audit, revenue stack assessment, ICP and positioning review, pipeline health analysis, and a prioritized 90-day action plan. It is priced at $10,000 and is required before any Cojoy retainer engagement.
What is the difference between the Revenue Architect and Executive CRO tiers?
The Revenue Architect engagement focuses on aligning marketing and sales into a connected revenue system, covering GTM strategy, pipeline architecture, attribution reporting, and CRM infrastructure. The Executive CRO engagement adds full P&L accountability, board-level reporting, investor-facing revenue narrative, and sales team scaling, making it the right fit for companies that need a CRO operating at the executive level.
Do I need the GTM Blueprint before starting a retainer?
Yes. Every Cojoy engagement begins with the GTM Blueprint. It establishes the current state of your revenue architecture and produces the action plan that the retainer engagement is built to execute. Starting a retainer without that foundation means executing without a clear picture of where the leverage actually is.
How long does a retainer engagement last?
Retainer engagements are structured for a minimum of six months to a year depending on the scope and current state of your revenue architecture.
What types of companies does Cojoy work with?
Cojoy works with Series B+, PE-backed, and VC-backed B2B companies, with particular depth in UCaaS, VoIP, telecom, and SaaS verticals. The ideal client has an established sales team and marketing function and is ready to connect them into a single, measurable revenue system.
Let's Build Your Revenue Engine
If your teams are producing activity but your pipeline is not producing the number your board expects, the next step is a conversation. Start with the GTM Blueprint and leave with a plan you can execute.