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Calculate marketing spend
Enter your total annual marketing budget and your ARR. We will calculate the percentage for you.
Your marketing spend as % of ARR
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Calculate pipeline coverage
Enter your total open pipeline value and your quarterly revenue quota. We will calculate the coverage ratio.
Your pipeline coverage ratio
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Is your revenue engine built to scale?

Most B2B tech leaders can tell you their growth rate. Fewer can tell you whether it is actually good relative to what the market produces and what an investor will benchmark you against. Enter your numbers and find out where you stand.

Company type
B2B SaaS
UCaaS / VoIP
Other B2B Tech
Annual recurring revenue
YoY ARR growth rate
Enter as a whole number (e.g. 25 for 25%)
Net revenue retention
Enter as a whole number (e.g. 105 for 105%)
Sales win rate
Enter as a whole number (e.g. 22 for 22%)
Marketing spend (% of ARR)
Don't know this number? Calculate it
Pipeline coverage
Don't know this number? Calculate it
Your revenue engine position
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Sources: SaaS Capital 2025 Private B2B SaaS Growth Rate Benchmarks (n=1,000+) · Pavilion 2025 B2B SaaS Performance Benchmarks · Ebsta x Pavilion 2025 B2B Sales Benchmarks · Growth Unhinged 2025 SaaS Benchmarks Report (n=800+) · Optifai Pipeline Study 2026 (n=939) · ChartMogul SaaS Growth Report · Metrigy Workplace Collaboration MetriCast 2025